OpenstarTs >
EUT-Libri >
Atti di convegni >
The cultural turn in geography >

Please use this identifier to cite or link to this item: http://hdl.handle.net/10077/867

???metadata.dc.contributor???: Ivona, Antonietta
Title: FARM TOURISM AND RURAL DEVELOPMENT. A SUCCESSFUL COMBINATION? A LOCAL EXPERIENCE
Abstract: Most people consider the territory as a substratum almost inert and inorganic, as a simple stage for communities and human activities. Actually a territory as a region, is a whole and an organic structure with human and physical elements; one acts on the other (Bissanti, 1978). The knowledge of availability of landscape resources (landscape as a combination between human and physical tracts that bestows to a territory typical features), affects, for example, the economic and social development of a community but the use of resources depends on that development. The different distribution of men and their activities on space have a precise functionality and a particular aim: to emphasise resources and territories. Tourism is one of those activities that use and waste the territory; it, always, needs new and incontaminated spaces. At the same time it reproduces processes of urbanisation and thus typical features of places become less evident. An often notable change derives from territorial potentialities, whose consequence is that "space is not only visited; but it is also organized (remodelled, restructured) and also consumed" (Lozato-Giotart, 1999, p.20). There are three big areas in which changes take place: - life style and welfare of host community (probably a loss of cultural heritage occurs); - functional, productive and assimilative power of ecological system; - nature, with a change of the ecosystem. Careful tourism planning imbued with the principles of sustainable development, should prevent or restrict the pollution of sites made fragile by an excessive tourist crowd. The sustainable development of tourism, instead, means to preserve the “diversity” in local culture and places. Moreover, change in use of soil, different migratory dynamics and economic, social, environmental impact caused by new tourism forms and outdoor recreation, have increased general interest towards rural tourism. Among the different kinds of rural tourism there is farm tourism whose importance is increasing in Italy. In 2001 farms involved in tourism have increased of 2% with regards to the previous year; number of rooms of 12%; arrivals have been almost three million, more than 18% of the previous year. Two territorial quality components are very important: the first one is the infrastructural and material component (environmental elements, natural resources, public and private structures, infrastructures); the second is the immaterial component, or capacity of men to emphasize present resources. The Italian experience demonstrates the importance of territorial quality for rural tourism success. To reach a greater performance of farm tourism (and generally of rural tourism), a strategy is necessary, based on valorisation of regional heritage as environmental, cultural, artistic, historical wealth and agricultural traditional products. In other words is necessary to emphasize the relationship between agriculture and tourism, considering it as a strategic factor in economic development of an area. The aim of this paper will be to analyse positive and negative effects of farm tourism activity on a part of Apulia and in particular in the Province of Bari. Research has these ends: - to verify if rural communities have been involved in tourism development process; - to verify if those communities have kept their traditions and values so as to be known by tourists. So it's be important to verify maintenance, for example, of: traditional architectural style, local language use, gastronomy, hand-manufactured goods, and to verify the maintenance of cultural identity and the inclusion or exclusion of rural communities in the economic development process or the diffusion of standardized life styles.
Is part of: Proceedings of the Conference THE CULTURAL TURN IN GEOGRAPHY, 18-20th of September 2003 - Gorizia Campus
Part VI: Tourism, Sustainable Development and Culture Turn
Appears in Collections:The cultural turn in geography

Files in This Item:

File Description SizeFormat
f6ivona.pdf224 kBAdobe PDFView/Open
View Statistics

Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.