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Country of origin
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Issue Date
Title
Author(s)
2012
L'effetto 'country of origin' sull'intenzione d'acquisto del consumatore: un'analisi metodologica
De Luca, Patrizia; Marzano, Fabio Claudio
28-Feb-2012
L'effetto country of origin sull'intenzione d'acquisto del consumatore: una literature review
Vianelli, Donata; Marzano, Fabio Claudio
